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Cornwall Marine Network

Nick Healey: Search Engine Optimisation

Background: Nick is self employed as a yacht surveyor based in Cornwall. Nick also conducts yacht surveys abroad on many varieties of yachts and boats.

 

Objective: To improve the search engine performance of the website

 

Strategy: Keyword analysis, optimisation of web pages on existing website

 

Cornwall Marine Network:

  • Met with Nick and audited the current website, assessing the performance with Google, other search engines and in relation to how competitive the Google landscape was.
  • Made specific recommendations that would improve performance of website including comments on search engine optimisation, building inbound links, pay per click campaigns and web analytics.

Copyright 2011 Cornwall Marine Network

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